Monday, September 17, 2007

How do you say kickin-butt in Spanish? - Univision knows...

“Many Americans click past Univision’s melodramatic Mexican soap operas and sportscasters yelling “GOOOOOOAL!” But after a couple of recent rating coups, the Spanish-language TV network is carving out a Latino face on the Mount Rushmore of broadcast television alongside NBC, ABC, CBS, and FOX.

For the first time, Univision bested the major English-language networks for an entire week among young adults. And Univision’s historic bilingual presidential debate last week attracted the most 25- to 54-year-old viewers of any televised debate thus far.”

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