The New York Times threw in the towel today on charging to read the paper online, realizing that most American's wallets stay closed when it come to premium web-content. "The New York Times will stop charging for access to parts of its Web site, effective at midnight Tuesday night, reflecting a growing view in the industry that subscription fees cannot outweigh the potential ad revenue from increased traffic on a free site."
They were charging up to $7.95 a month, for online access to columnists work and to the newspaper’s archives. That's almost two Grande-size Mochas from Starbucks. This comes almost a year after CNN dropped their premium plans for online videos.
OK Dallas Business Journal, its your turn now.
Now if only they could get a ban on those annoying pop-up ads in The Dallas Morning News and Star-Telegram!
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